Landra Developments is a privately owned land promotion company focussed on delivering high-quality residential schemes

ABOUT US

Landra Developments works in partnership with landowners, local authorities and housebuilders to bring forward sustainable sites that meet genuine local housing need.

We secure planning permission and prepare a site for development, typically through assembling land, obtaining planning permission, arranging infrastructure and mitigating constraints to increase the site’s value before selling to a housebuilder or developer.

Our approach to enabling successful schemes is based on identifying local needs and working with Councils and other stakeholders to deliver benefits.

We embrace engagement with communities and seek to ensure that local views, needs and aspirations are reflected in schemes from the outset.

In so doing, Landra Developments seeks to ensure that local priorities are met so that proposals are supported by existing and future residents.

Landra Developments offers landowners a hands-on and cost-effective partnership route to unlocking development potential, thereby maximising the value of their land assets.

Are you a landowner interested in unlocking the development potential of your land?

If you believe your land may be suitable for development and would like to realise its full value, we would welcome hearing from you.

Contact Us

What We Do

Landra Developments promotes residential land through the planning system, at our expense and risk, to gain the best possible planning permissions for our landowners.

Unlike a conventional option agreement, where the land is sold to a single option holder at a “negotiated” value which may be significantly less than the true market value, Landra Developments offers land with planning permission to the open market, thereby ensuring that the optimum price is achieved for our landowners.
Landra Developments co-ordinates a multi-disciplinary team of experienced consultants with whom we have successfully worked with for almost a decade.
A typical project would include planning consultants, highways engineers, urban designers, landscape architects, ecologists, hydrologists, lawyers, and often barristers to promote the site to its best advantage through the planning process.
To secure a promotion agreement Landra Developments will agree an up-front payment, so the landowner realises some of the value of their asset long before it gets to the open market, also covering the landowner’s legal costs.
Once the planning permission has been granted, Landra Developments works with the landowner to find a buyer in the open market at the optimum price.
This does not necessarily mean the land has to be sold as quickly as possible, as we are prepared to wait for favourable market conditions to obtain the optimum price.
Landra Developments is led by Philip Rawle and backed by Lawrence Baker Ltd — one of the UK’s largest healthcare builders.
We specialise in land promotion, working in partnership with landowners to unlock the full potential of their land through bespoke agreements tailored to their individual objectives.
Our business is built on experience. Each of our directors brings over 20 years’ expertise across planning, development, and housebuilding, providing the knowledge and commercial insight needed to navigate complex projects and deliver successful outcomes.
What sets Landra apart is our hands-on approach. Unlike many larger ‘high street’ promotion businesses, our directors are directly involved in every project, overseeing progress from initial strategy through to delivery. This ensures close attention to detail, strong commercial management, and a responsive, collaborative relationship with our landowners.
Our leadership team combines complementary backgrounds in land promotion, planning, development, land sales and housebuilding. This breadth of experience allows us to apply rigorous scrutiny and informed decision-making at every stage — always with a clear focus on maximising value.

Our Projects

The Stages of Land Promotion

The directors are ‘hands-on’ and control all aspects of the business, ensuring that our landowners receive the best possible service.
Given the level of planning experience within the business, we are extremely well placed to consider the planning merits of a site and whether or not it has the potential for development. Landra has assembled an experienced and trusted team of specialist consultants who will assist in the assessment of a site from the outset.
There are significant costs related to promoting a site for development, particularly in the preparation of a planning application. Landra covers all planning and legal costs, so the process does not burden the landowner. All risk on each project is wholly borne by Landra.
Landra will formulate the planning strategy to achieve the best possible planning permission for each project. In the first instance this may involve the promotion of the site through the plan-making process.
However, this will ultimately involve the preparation of a planning application, and if necessary, securing planning permission via the appeal process.
Once Landra has secured the best possible planning permission for a site, we ensure the landowner gets the optimum value for their land through an agreed marketing campaign to reach a successful sale.
The directors of the business have built up working relationships with many housebuilders and land agents over the years, assisting in understanding the local markets for each of our projects.